Saudi Arabia’s rich heritage and traditions have been shaped by its position as a historic trade hub and the birthplace of Islam. In recent years, the Kingdom has undergone a significant cultural transformation, evolving century-old customs to fit the contemporary world we live in today, and one of the sectors that were significantly changed is tourism in Saudi Arabia. Saudi Arabia is a Middle Eastern country that occupies most of the Arabian peninsula and has coastlines on the Arabian Gulf and the Red Sea. It is bordered by Jordan to the northwest, Iraq, and Kuwait to the northeast, Bahrain and Qatar to the east, the United Arab Emirates to the southeast, and Oman and Yemen to the south. In addition, the Kingdom of Saudi Arabia has introduced the travel and tourism sector by opening its borders to the world to discover the Kingdom with the historic launch of the tourist e-visa.